Most marketing goals fail because they’re goals—not a system.

In this video, we share a practical 7-part framework for setting marketing goals that stick, built around a goal hierarchy, a North Star metric, leading indicators, and repeatable weekly actions.

You’ll also learn how to pre-plan obstacles with if-then rules and run a 30-minute weekly review to stay on track.

Watch now and use the template to build your own marketing execution system.